BBC Olympics Architecture Overview

Worth looking at this blog post about the BBC Olympic architecture.

BBC Getting The Olympics To Your Devise

Really good blog posting on getting Olympics data to your mobile devise.

Map Of Business Start Up's In The UK

Really Interesting Blog Post On BBC Olympic Data Management

This blog posting on how the BBC organised the data services for the Olympics is really worth a good read.

Digital Newspaper and Magazine Readership

Momentum Hub Update

We are launching a number of new features in Momentum Hub.

First of all the interface has had a re-fresh using Twitter Bootstrap so the system now works on computer, mobile and tablet.

We have also updated the targeting options for all campaigns so we can now target campaigns within a specific radius of a postcode.

Finally we have a new voucher system so customer can send out marketing vouchers or vouchers customer can purchase directly through Momentum.

This is a big step forward for Momentum Hub and you can expect to see a lot more in press over the next few weeks.

The Future Of Digital Marketing

Interesting infographic on the future of digital marketing.

Interesting Infographic On Spending Levels For Stag & Hen Events

I thought this was interesting on the spending levels for stag and hen events from Lending Stream.

Momentum Coach Hire (MCH) will quote on over 36,000 stag events and over 13,000 hen events in the next year.

There is one big gap in the numbers and that is where most Hen & Stag events happen, you can find this on Momentum Hub.

Interesting Infographic On Customer Reviews

Obviously Momentum invest a lot of time in customer reviews and we see it as an essential part of the coach hire business and our cost comparison websites.

I am not sure I agree with all of these statistics and it does not take account of spam review activity.

A Day In The Internet

A great infographic on a day in the internet.

Junk The Jargon

It is interesting to see the detrimental effect jargon has on recruitment communications, I would say these principles apply to all communications.

The Momentum Hub IT Team

The Momentum Hub IT team.

The Complexity Of Social Media

Should your business be on Pinterest?

Should your business be on Pinterest?

Model We Are Working On For Momentum Hub

This is a model we are working on for Momentum Hub.

New Guide For Customers Using Momentum Hub

This is the new guide for customers to get the most out of using Momentum Hub, the first draft ready to amend and develop as we grow with our customers. 

The Importance Of Customer Reviews

I was looking at some research into customer reviews on econsultancy earlier today and I was not surprised by the results.

88% of people consulted reviews
52% said friend recommendations were important
48% said consumer reviews were important

But the one statistic that really stood out was 67% of people with concerns about trustworthiness of the reviews, believing positive ones were paid for and negative ones suppressed.

I think that a healthy question needs to be raised when look at reviews from customers and it is the responsibility of the publisher to check the source ... Trip Adviser don't do this and it has caused a lot of issues for businesses especially when your competitor has decided to attack your business.

We get reviews from all of our customers at Momentum Coach Hire (MCH) and try to respond as quickly as possible to service issues.  it is not always perfect but we are trying our best to improve our levels of customer service.

We request reviews from all of the customers using CoachCompare.Com and we make sure that all reviews come from customers who have actually booked the trip.  We do edit the reviews and we don't always publish the comment whilst including the score - this is to make sure the coach hire companies are not being unfairly treated.

Recently whilst working out how to deal with the Marketing warfare strategy our competitor was implementing against us we had to talk with Review Centre.  They have put checks in place to stop fraudulent reviews from both sides and even though we still found a few issues they did resolve the problems well.

Reviews are good and so is a healthy distrust because every customer must make their own mind up based on the complete experience they have with an organisation.

The New Momentum Football Kit

The new Momentum football kit ready for the Royals Cup on the 27th May at Reading Football Club.

Momentum Hub Interview On Marlow FM

John Whitehurst of Momentum Hub talking to Carla Delany about Momentum Hub following the Biz Buzz radio show on Marlow FM.

Apologies To Customers

Please accept our apologies for the issues we have had with the email system over the last few days, customers have had a number of multiple emails sent to them.

This was not on purpose and I am trying to apologies to you all directly.

John